Money & Mastery: Inside the Mind of Affiliate Marketing Superstar Charles Ngo

What do you think are the strategies for a successful Affiliate Marketing? Leave your answer in the comments.

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What Most People Will Never Tell You About Affiliate Marketing

If you have ever considered trying to earn money online you probably didn't have to look far to see all kinds of products and websites about Affiliate Marketing. Affiliate Marketing is one of the most common ways for the average person to earn and income on the internet. As you may already know an affiliate is simply an internet based salesperson for someone else's products. Most of the e-books and internet marketing courses you have seen online were in fact probably advertised by an affiliate marketer. So whether you realized it or not you have already been involved with affiliate marketing, except you were the prospect or customer rather than the marketer.

What follows is an overview and some information most gurus won't tell you. Incidentally, the reason why gurus who write these materials so highly recommend affiliate marketing is because they are the ones who produce (and profit from) the products that many affiliates sell. By encouraging their readers to become affiliate marketers (especially for their products) they build a virtual army of salespeople promoting and selling their e-books, online videos, and courses for them. Guru internet marketers create and sell products about internet marketing to others wishing to make money online. Indeed, courses and e-books about internet marketing are the top digital info products purchased online. So, lets take a look at the affiliate business.

Most affiliate programs will have a single commission compensation plan but some will utilize a multi-tiered system. Here's the difference: A single commission plan will pay each affiliate a set percentage for each sale they make through their affiliate link. A multiple tiered program will pay the affiliate a commission on their own sales but also will pay a percentage on the sales of affiliates referred by the primary affiliate. For instance Mary promotes 'Jumpin' Juice' for ABC Company. For every person that buys a bottle of the juice through her website the company pays her a commission. Mary also advertises for others to sell 'Jumpin' Juice'. Joe sees Mary's affiliate link and want to be an affiliate himself. When Joe chooses to become an affiliate like Mary and signs up through Mary's website Mary will get paid a percentage of all the sales Joe makes. If another tier is available Mary will also earn a small percentage on the sales of the people Joe signs up as affiliates. Now this may sound a little like network marketing but let me explain the difference.

Tiered affiliate programs generally will only offer one or two tiers. There will be a high percentage paid on the affiliates personal sales and then a small percentage paid on the 1st tier. One company I'm associated with for example pays me 50% on my personal sales and then 10% on the sales of the people I recruit as fellow affiliates. So you can see in multi-tiered affiliate programs there is not a big motivation to do a lot of recruiting. It is a nice feature though if so if you do happen to tell someone else about your program you will earn a little for doing so. Affiliate programs are focused on the personal sales volume, not recruiting. Network marketing on the other hand, goes beyond a retailing commission and emphasizes the recruiting of others who will both purchase/sell products and recruit others who do so. MLMs encourages perpetuation of recruiting by spreading the commission through multiple tiers (referred to as levels).

There are affiliate programs for virtual (digital) products, like e-books, etc. and there are affiliate programs for services and solid products. Generally virtual products pay a single commission. Services and solid products are typically where you will find multiple payout tiers. You will also find that virtual products and services will usually pay you more than solid products, sometimes as much as 70% or more. Also typically you will get paid less from companies whose affiliate programs are managed by the major affiliate networks. Often you will only earn 2%-5% on most product sales with an occasional 10% on vitamins and certain other products through affiliate networks. Needless to say often it is not worth the effort and expense to promote these products. The best most marketers can hope for is to earn a recurring commission on repeat purchases of customers they refer but not every product is a repeat sale and not every company will offer repeat sales commissions. Marketers who have succeeded with them have done so by driving massive targeted traffic to web pages they've created that review or compare products or services. For example, they might build a web page comparing the different types of single-serve cappuccino coffee makers and then put a purchase link for each. Another instance where affiliate networks might be useful are for those who operate a primary non-product oriented website but will advertise a link for a product. Either way, massive volumes of traffic are required for even a small response.

An important thing I want to emphasize about affiliate programs is they usually will not provide you with a recurring income. You will have to constantly look for, research and test new products to promote in order to keep the income flowing in. What is popular and very salable today probably won't be a year (or perhaps even a week) from now. Some products are really short-run or time sensitive. The exception to the one-time commission would be affiliate programs for membership sites where you are paid each time your customers renew their subscription. You should know that member sites have a very high attrition rate however (on an average 60%-90% of members will quit within a year) so you still need to continually promote to keep members coming in to replace the drop-outs.

Why should you bother with affiliate marketing at all? Mainly because of the high percentage payout potential and the ability to earn quickly. For instance, if you sell a product that pays you say, $20 a sale and you sell 2 a day you will get a check for $1200 next month. And that is just one product. So if you sell 3 or 4 products that sell like that you would be pulling in 3 or 4 times more. By contrast, an MLM program will take you months or even years to build a network large enough to produce that kind of money. So you can see the appeal and another reason why most of the gurus teach people affiliate marketing as a primary business.

As I mentioned above, as an affiliate marketer you will constantly have to seek out new information products to sell in order to keep a steady income flowing in. Smart affiliates will seek out highly specialized niche products. The marketing competition is less fierce and since niche buyers are very devoted to their niched interest they make excellent targeted prospects. Additionally, most niche products have a very good 'shelf life', meaning the product is less likely to reach internet saturation and the information contained less likely to become stale. Many a marketer has made a very comfortable income online by simply finding a group of hungry niche buyers and providing those people with the info products they crave.

In closing, Affiliate Marketing certainly can be a great way to make money online but it is not as easy as some would have you to believe. You will have to work at finding products to promote, build basic websites and utilize a variety of techniques to drive traffic to your product sales pages. You will also need plenty of patience because overnight online riches are more rare than big time lotto winners. But if you take the time to learn, work hard and apply yourself you can earn a very good living online. Who knows, perhaps in time you might even become an affiliate marketing millionaire.

Ernie J. Geeting is an internet marketer and writer who loves helping others become more successful in life. For immediate access to the Free internet marketing Getting Started course go to [http://earnonlineincomenow.info]

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How to Become A Wealthy Affiliates Marketer

Signing up for an affiliate program is easy. All you need to do is bring the visitors to the company you choose to join as affiliate. However, the difficult part is generating a conversion.The visitor should buy from the company you recommend.

How Does An Affiliate Program Work?

Affiliate marketing lets you earn through a commission basis. When a visitor clicks your affiliate link and buys a product you recommend, youearn a commission fee.

First, you need a site. Your site is the advertising platform. From there, you recommend products from a company you have chosen to be an affiliate.You have to create a link back to the company. In order to generate income in your affiliate link, the visitor must buy from the company you are recommending.

An affiliate program has different rate from another affiliate program. Thus, the money you earn may vary.

Affiliate marketing has become so popular that "third party companies" spawn in the internet. These companies offer easier ways to become an online marketer. An example of "third party company" is the Wealthy Affiliates.

These companies offer trainings, web hosting and site building for a marketer to beginaffiliate marketing. They generate income from premium membership, referral commission,or web hosting.

What are the things you should remember to make affiliate marketing successful with "third party companies"?

Training

Why do most affiliate marketers fail? This is because they lack the necessary training to maintain a program that generates an income for them.Though most companies offer a general info about their program, none of them gives the marketers a thorough training course to help them.

There are websites that offer affiliate program and training courses. An example of these websites is the Wealthy Affiliates. You should arm yourself with tons of knowledge about affiliate marketing especially if you are a beginner. Even if you are not a beginner, you still need these training courses to keep you ahead of the fierce competition among affiliate marketers. Besides, changes always happen so these trainings will keep you abreast of what is happening in the online marketing.

The downside is information overload. Taking as an example of the Wealthy Affiliates site, the site offers tons of training courses that sometimes it is hard to absorb all the lessons that you read. To avoid this predicament, take one training course at a time.

Train yourself to read on affiliate marketing, one topic a day. The next day apply what you learn from reading. Affiliate marketing is a process. It takes time to master everything about affiliate marketing and be successful. In time, you will learn everything you need to knowand market a product like a pro.

Community

Every company that has an affiliate program sets up a community or forums formarketers to share and learn from one another. However, only a few are active. Forums are a great tool to learn more on affiliate marketing. Every marketer hasa niche of their own.

Thus, these marketers experience different situations that you may learn something new from them. You can learn a lot based from the experience of the other marketers.

Choose a company that has an active forum. Select a community that is friendly and helpful. However, you have to prepare yourself to encounter people who are not friendly in a community.

No matter how friendly a forum community is, there are still a few people who seem not helpful, instead they discourage you to stop. If you encounter these kinds of people, you can always report them to the admin.

Tools

These tools help you in making affiliate marketing easier to manage and implement. Examples of these tools are keyword analysis tools, and easy website builder. Use these tools if you are new in affiliate marketing. Make sure that the basic tools are part of your membership. Most advanced tools in affiliate marketing require you to spend money.

Affiliate marketing is a great way to earn passive income. However, it is difficult to continue after starting up if you do not know what to do. To avoid spending and wasting moneyon training courses, and registering a site, think a million times first.

Do not be carried away with promises of thousand dollars a month. The truth is you earn that thousands of dollars if you spend the same amount of time and money. The good thing is after the initial money investment you can earn more if you know how to make it work.

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How to Set Up an Affiliate Marketing Program - Small Business Guide

If you are not currently doing affiliate marketing then you are really missing a trick.

Affiliate marketing evolved from the simple concept that if another website sends you a visitor and that person becomes a customer of yours then you should say thanks to the other website by giving them a small piece of the pie.

Affiliate marketing has now become a lot more complex but the basics are still the same. You want as many sites as possible to be shouting about you to their visitors so that they come and see your wares, and then in return you pay a suitable reward to that site based on your business profitability and margins.

In this article I will go through a few of the things that a newcomer should consider when setting up an affiliate marketing programme:

1) The best commission/reward structure for your business

2) The best network/s to work with based on their affiliate base e.g. the kinds of affiliates that are with them and that they tend to attract.

3) How to get visibility on the key affiliates websites and with the affiliate network.

4) Working on new promotions and incentive schemes to motivate affiliates to promote you rather than your competitors.

Deciding on an affiliate reward structure for your business The first thing to look at is your new customer recruitment costs, e.g. If over one month you spend £5000 on marketing and you recruit 100 new customers then your new customer recruitment cost is £50. Cross reference this with your customer lifetime value(if you know it) to work out how much commission you can pay your affiliates.

A Basic explanation of how you could calculate this is as follows: The customer lifetime value will be the average top line profit that each customer brings you over their lifetime.

To calculate a customers life time value the best way maybe to take a group of customers that you recruited within a months date range and to track their spend over a few years, you will lose some of these customers, but others you will maintain so you need to have a good sample size for the calculation to be worthy.

e.g.

1000 customers recruited in June 2008. 

• Over the following 2 years they spent an accumulative 1,000,000GBP therefore you have a customer lifetime value of 1000GBP
• BUT
• Cost of goods sold were 700,000GBP
• Business fixed costs were 100,000GBP
• Variable business costs were 80,000GBP

Therefore a total profit for these 1000 customers of 120,000GBP over 2 years, and a per customer profit of 120GBP/customer.

This is obviously a very rough fag packet example but it is worth doing this exercise so that you can then determine the profitability of all of your marketing channels through looking at what their cost per new business customer acquired is and comparing it to the customer lifetime value.

Anyway, to keep from steering too wide form the point of the post... From this figure you can then determine how much you are willing to spend per customer on your affiliate marketing.

You now know that if you spend 120GBP per customer acquisition then you will break even on that customer so if you build in that you want to make 50% profit and spend 50% of the customer value then you can spend 60GBP per customer acquired.

Now, if you work out the average number of orders of those 1000 customers over the 2 years then you will know your average order size through dividing total revenue by total orders.

Say for example that the average number of orders was 4 then you will have an average order size of 250GBP.

So based on this if you can spend 60GBP per new customer order then your commission level for "new" customers can be just under 25%.

However, not all orders are from "new" customers so you could do one of 2 things:

1) Decide to average out commission across all sales by saying that every 1 in 4 customers is new therefore you can pay 6% commission overall

2) Decide to have a higher level of commission on new business orders and a lower level on other orders e.g. 10% and 5% respectively (although you will need to have the backend website functionality available to track different customer segments).

As well as the cost to the end affiliate you will need to figure in a network cost. As a basic guide this is about 25-35% of the commission paid to the affiliates. Therefore if you pay affiliates £1000/month then you will also need to pay your network a fee of around £300/month so this needs to be factored in when determining commission levels.

Always set your commission levels slightly lower than you can afford so that you have the option of increasing commissions for seasonal promotions and for giving high performing affiliates added incentives etc.

What is the best affiliate network for me? The amount that the affiliate networks are willing to disclose to you will depend on your skills as a negotiator and also the potential size of your business for the affiliate networks.

Approach all of the big networks - Tradedoubler, Buyat, Linkshare, Commission Junction, Affiliate Future and Clickbank, explain that you are going to be setting up an affiliate marketing program and that you want as much information as possible on why you should go with them.

Ask them: 

• How many affiliates drove a sale for them last month?
• So that you can compare their size and reach with others
• How many affiliates are promoting merchants in your industry?
• So that you can see their reach in your vertical
• How much revenue did they drive for your entire industry last month?
• To judge the level of bottom line success in your vertical. You should also look (if possible) at the % breakdown of the revenue by affiliate e.g. what % of revenue is made up by the top 5 affiliates? Is there a lot of long tail/small affiliate opportunity?
• How many new affiliates did they recruit last month?
• To judge how actively they are growing and how proactive they are.
• How many new merchants did they recruit last month?
• Ditto, are they an arrogant and lazy network?
• How many merchants from your industry are with them? (good to go with the bulk as there will be a good affiiate base ready to promote you if they are already promoting your competitors).
• Who are the biggest 5 affiliates working with them?
• Who are the biggest 5 affiliates with them for your industry?
• How much commission will they charge on sales?
• Can they run multiple commission rates?
• Can they do lead generation on a fee per lead basis?
• What does their management fee include? How much support and help can you expect from them with affiliate recruitment/reporting/problem shooting/industry updates?
• What technology do they offer that is unique to them?

If you can get a fair bit of detail on all of these questions then you should be in a good position to approach the negotiating stage and play them off against each other. Obviously the amount of leverage you have and how far you can go will largely depend on the size of your business and what kind of revenue you will bring the affiliate networks. Make the networks excited about your marketing and growth plans. Explain your past performance and what your plans are for the next year - if they see you as an expanding and growing brand then they will stretch further to meet your needs.

By the time you have got to this stage you will have your preferences, go with the data, the best deal and your gut feel. If you like and get on with the people on a genuine level and trust that they will take your business seriously and will spend time promoting you then go with them, but only if the commercials and their business proposition stack up too. Getting visibility with the key affiliates for your market Once you have your account set up and you are ready to go the first thing to do is to put together a target list of affiliates that you want promoting you. Rank the affiliates on the list by potential and then work with the networks on getting the best real estate possible on the affiliates sites.

Get the affiliate network to give you a list of every affiliate who has driven a sale for any competitor of yours (that is in their network) within the past 6 months. Ask the affiliate network to rank the affiliates in order of revenue driven (obviously without the sensitive data) if they mess up and give you the sensitive data (unlikely) then all the better. Put together a promotional plan for the first 3 months and make sure that your offers blow the competition out of the water. Affiliates are businesses in their own right so are just interested in promoting the merchant who can earn them the most cash, so if you give them a better % commission and your conversion rate is as good as your competitors or better then you will quickly win them over. Check out the top affiliates EPC (earnings per click). You then need to work out how you can give them the opportunity to earn over this with you - basically calculate: (site conversion rate x (commission rate per sale X Average order size).

Ensure that the affiliate network have agreed to give you featured merchant status for the first month and that you are featured all over their website/blog/twitter/facebook etc and emails.

Email all of the other affiliates straight away introducing yourself as their support at your company, explain your proposition, affiliate program terms (commission rate etc) and explain that you have an unbeatable offer for the first month that is going to have sky high conversion rates.

Save some fat in the promotional spend plan for the top affiliates so that you can offer them something special for a great location on their site.

Once you have the top 10 on board and are recruiting the long tail through the email then get on the phone and work your way down the list getting more and more affiliates on board, there will be many that you cannot get hold of and/or who do not reply; do not be disheartened as this is normal, affiliates are busy people. Just try to think of good ways to grab their attention and leverage all contacts at the network to aid you in getting in contact with the affiliates.

Keep in close contact with the network - let them know that you will make them work for their commission, be thankful and complimentary when they are good but beware of them being more lazy after the initial flurry - you need to hold the pace for at least the first 3 months and then it should start to get easier as you have some secure relationships that do not need too much maintenance. This applies to both affiliates and the networks.

New affiliate promotions to get the affiliates promoting you instead of your competitors This is obviously a tricky one with no clear right/wrong way. There are a few rules that I would stick to though:

Keep things fairly simple - as mentioned above affiliates are busy so if you come up with a highly complex (however fun) promotional idea they may just switch off before you sell it in to them.
Keep things fresh - do not just dole out the same old promos every month to the affiliates, there will be no real incentive for them to keep promoting you and trying new things for you if they already know how it will perform on their site.

If possible base your promotions for the top affiliates around their site and what works well for them e.g. if you sell T-shirts and cushions and one site is flying on the cushions then give them special offers around cushions.

Use the data you have after each promo - see what works for who and try to understand their site use profile so that you can meet their needs.
Show your face at affiliate events, make friends in the industry, do people favours and just generally enjoy yourself as if people see you being fun and positive socially then it will impact the business relationship you have with them.

If anyone has anything that they think could be added to this post then just let me know and I will add it in. All the best with your affiliate marketing!

Joel Chudleigh is Director of Deep Foot Prints Online Marketing Ltd which is a UK based Online Marketing Consultancy which focuses on helping small and medium sized businesses to excel in the online space. I focus on affiliate marketing so am keen to share my experiences in this space with others so use EzineArticles for this purpose. If you would like to find out more about my business as an affiliate marketing consultant then please visit this link.

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Online Affiliated Marketing

Online Affiliate Marketing is a revenue sharing venture between a website owner and an online merchant. The website owner will place advertisements on his websites to either help sell the merchant's products or to send potential customers to the merchant's website, all in exchange for a share of the profits.

Affiliate Marketing Program An affiliate marketing program is sometimes called an affiliate program, but also may be referred to as a pay-for-performance program or an associate program. An affiliate program is a marketing tool for e-business that operates it, called merchant or advertiser and a source of revenue for the e-business that participates in it, called an affiliate or associate or publisher.

There are three ways to earn money through affiliate marketing: 

1) Pay Per Click or Cost-per-click affiliate programs: Every time a potential customer leaves the affiliate website by "clicking" on the link leading to the merchant's website, a certain amount of money is deposited in the affiliate's account. This amount can be pennies or dollars depending on the product and the amount of the commission. 

2) Pay per Lead or Cost-per-lead affiliate programs: The merchant pays the affiliate a set fee for each visitor who clicks through and takes and action and the merchant's site, such as completing an online survey, registering at the site, or opting-in to receive e-mail. 

3) Pay per sale or cost-per-sale affiliate programs: Every time a sale is made as a result of advertising on the affiliate's website, a percentage, or commission, is deposited into the affiliate's account.

 The Amazon Story The world's biggest bookstore has one of the most successful examples of an affiliate program (called their associate program). Amazon now has well over 1 million affiliates! That is over 1 million websites actively promoting their products every single second of every single day. Amazon generates over 40% of its revenue through its affiliates program. That is over $ 3 billion in revenue every single year! As another (somewhat humble by comparison) example, Zeald generates over 50% of its revenue using its own unique affiliate program. Admittedly, not quite billions of dollars but that is definitely millions of dollars of revenue every single year. 

Thousands of diverse e-businesses operate affiliate programs: Eg barnes & nobale, dell, 1-800-flowers, rackspace managed hosting etc.

Affiliate Programs as a Marketing Tool The two major Advantages to merchant 

1. Tie marketing effort directly to a lead or sales. 

2. The merchant pays only for results. 

The two major advantages to affiliate 

1. Additional source of revenue for affiliates who also sells products / services 

2. Primary source of revenue for affiliate who offers entertainment or information 

Two Approaches to Operating a Successful Affiliate Marketing 

1. Acquire a huge and affiliate membership. Eg The Amazon associates programs have over 1 million members as diverse as: 

- RVPart - Sells parts for recreational vehicles and motor homes.

- Dilbert - Site for view cartoons, play games, send electronic greeting cards etc 

- Books for Managers - Site for business reviews and lists of the currant top-selling business-related books provided by Business Week, The New York Times, the Wall Street Journal, USA Today, and other publications. 

- HaperCollins - Its site to promote its authors and their books. However, like many book publishers. HaperCollins sells its books through bookstores and not directly to the public. 

2. Acquire a smaller number of highly effective affiliates that have a high volume of website traffic and offer web page content, products and services that are directly related to the merchant's products and services.

 Affiliate Programs as a Revenue Source

Participating in an affiliate program and then getting the most out of your participation involves:

- Selecting the appropriate merchant and affiliate program for your e-business

- Understand the terms of the affiliate agreement 

- Add custom links to the merchant's site from affiliate Web pages 

- Build traffic and affiliate site to increase click-troughs to the merchant site. 

 Top 10 Tips for Choosing the Affiliate Program That Is Right For You 

1. You have to identify a product or service for which there is a need. The product should be such that you would love and enjoy promoting it. You could start by searching for "Affiliate Programs" in the Search Engines. 

2. The product or service should be relevant to your website. 

3. It is always wise to join an affiliate program that is long standing, safe and secure and has a good reputation in the Internet world. This can easily be verified from the Better Business Bureau or other similar organizations. Visits to Forums and Discussion Groups will also provide you with a lot of useful information. 

4. Most affiliate program providers provide a commission of 5% to 50%. The commission you earn for the sale of a product is your main income. So while choosing an affiliate program you should study the commission paid out and decide on a program that pays at least 35% for you to run your business successfully. 

5. There should be a proper tracking system in place to record all the clicks and sales made through the text links and banners placed on your website, e-mails and other advertisements. 

6. One important factor that is often overlooked is the "hits per sale ratio". This indicates the number of hits that have to be made to a Text Link or Banner to generate a sale. This will give you an idea as to how much traffic is needed before a sale is made. 

7. How often are commissions paid? This is another important matter that should be considered. Most reputed organizations pay their affiliates monthly or when they accumulate a minimum commission of $ 50 to $ 100 or as indicated by you. You should avoid any program that requires too many sales to reach the minimum amount. 

8. Affiliate Programs are generally single tier or two tiers. A single tier program pays you for whatever business you have generated. On the other hand a two tier program pays you for the business you have generated and also a commission for the sales generated by a sub-affiliate, you have sponsored. A two tier program is always advantageous. 

9. Long standing reputed organizations provide a whole range of tools and resources such as Banners, Text Links, Brochures, Websites and training for their affiliates. When choosing look out for such organizations because they certainly make life much easier and helps you grow your home based business. 

10. Finally, you must read and understand the agreement before you join as an affiliate even if it happens to be the best organization in the world. 

 Understanding the Affiliate Agreement 

The affiliate agreement created by the merchant and agreed by the affiliate, defines all aspects of the affiliate program and typically includes:

- Types of Web sites merchant will accept into the affiliate program

- Types of links allowed and guidelines regarding their use. 

- Schedule and payment terms of fees and commissions 

- Terms of usage of merchant logo, name and web content 

- Technical specification that your web site must meet, if any 

- Restrictions on types of content that may appear on affiliate sites 

- Requirements for compliance with all government laws, ordinances, rules, and regulations. 

 Affiliate Tracking Systems

- Monitor window of time in which the affiliate can get credit for a click-through

- Record and store affiliate information

- Provide commission / fee reports

- Allow merchants to control how it credits click-throughs

 Affiliate management networks

An affiliate management network is a third-party entity that recruits affiliates, manages the registration process, tracks and properly credits all of the fees and commissions and arranges for payment. In return for these services, the affiliate management network collects from the merchants a percentage of each transaction's referral fee or commission-perhaps as much 30 percent. 

Well-established affiliate management networks: Example: Commission Junction, LinkShare [2]

Affiliate tracking technologies 

To achieve this we develop a strategic online relationship with advertisers to improve the creation, management, and analysis of online marketing and sales activities. These activities are supported by a scalable and reliable tracking technology. Keeping track of click-throughs and properly crediting the affiliates is a complex programming task. Companies such as BeFree and ClickTrade sell software that automatically monitors and credits all followed links resulting in a sale. Note that ClickTrade was acquired by Microsoft and is now co-branded as part of Microsoft bCentral.

Some tracking technologies are following: 

- Custom links containing affiliate information or affiliate and merchant information

- Tracking cookies

- Third-party tracking software

- Application service provider tracking service 

- Sub Domain tracking

- Database record matching.


 Risks and Challenges Affiliate Marketing 

Affiliate marketing is not without certain risks and challenges primarily form unethical affiliates and the negative perceptions online consumers have about tracking technologies. 

Unethical Affiliates 

- Cookie stuffing - Multiple cookies placed on the visitor's hard drive during a single visitor affiliate site. 

- Spyware - General term used to describe software that has been installed on a personal computer without the owner's permission, its unknowingly download and install spyware when you download games, screensavers, freeware utilities and so forth. 

- Parasiteware - Redirects affiliate links and Replaces content of existing tracking cookies

- Spammers - Merchant is responsible if affiliates use spam to promote sites 

- Negative perceptions of tracking cookies - Many consumers install and use blocking software which includes block tracking cookies and Delete tracking cookies.


Why Affiliate Marketing Is Profitable for E-Business 

If you have been considering an affiliate marketing venture, there are some very good reasons why you should go with this method of generating recurring revenue. Here are some of the ways that affiliate marketing can be a lucrative means of creating income that will be stable and allow you to grow exposure over time.

- One of the first advantages of affiliate marketing for the new entrepreneur is that the startup cost is very low. Most companies that offer affiliate marketing programs do not require any type of monetary investment on the part of the affiliate.

- The second expenses are limited to what you have to pay to connect with the Internet, the software you may need to load on your computer, and a web site where the ads associated with the affiliate marketing program can be placed. with web site hosting such an inexpensive service these days , setting up your own web site for the affiliate ads will be a breeze. 

- Another reason that affiliate marketing is such a moneymaker is the fact that there are so many different types of ways to set up the program. You can go with the pay per click option, which works out great when it comes to promoting special offers. Ads that lead to product review sites often are a way to allow product users to go through your portal and leave comments on the items they purchase. 

 First Thing's First-Avoid These Silly Affiliate Marketing Mistakes!

While affiliate marketing is a great way to earn a living, the fact is that many people become discouraged and drop out of programs. In many instances, the failure to be successful with affiliate marketing has to do with making a few simple mistakes. Here are some examples of those mistakes and why they should be avoided.

- A low-quality website with no original content and tossing in some affiliate links. While it is certainly true that you need to have a web site up and running in order to participate in an affiliate program, there is also the need to apply some effort to getting the word out about your site. Otherwise, the chances of people visiting your web site and clicking on one of the links are pretty slim. 

- Another mistake many affiliate partners make is not choosing products that have some relevance to the content of your web site. 

- Keeping your site content and the ads more or less relevant to one another will make it easier to generate revenue, and not fail as an affiliate marketer. Now, this may seem intuitive - but many make this mistake in subtle ways (ie they mismatch their customers with products).

- One final mistake that many affiliate marketers make is not sprucing up their web sites from time to time. Keeping the content fresh is one way of building and keeping a loyal reading audience because keeping the same old look and the same old text with nothing new to entice people back is a sure way to limit your chances at being a successful affiliate marketers. The fact is that you do have to proactively promote your site, keep the content fresh, and make sure the ads have some connection to the subject matter of your site. 

 What You Need Before Getting Started and Affiliated Marketing

While there is not a lot of expense in starting up as an affiliate marketer, there are a few things that you need to do if you really want to make money marketing other people's products.

Here are some basic tips to help you line up all your things to do before you ever sign up for that first affiliate program. 

- One of the basic needs for any successful affiliate program is to have a web site of your own. While it is possible to purchase ad space on sites and to advertise through Google Adwords, this is short term strategy setting up a basic web site that has a particular focus will make all the difference in the world to the success of your program. Keep in mind that your web site does not have to be complicated with a lot of flash media, animation or other fancy bells and whistles. 

- In fact, if you plan on focusing your attention on affiliate marketing strategies that target the home consumer, you are better off with a basic site that will load quickly on a dial up connection. After all, dial-up is still extremely popular in a number of locations. 

- Online payments are a great way to easily receive your affiliate payments and keep track of your earnings. From this angel, you may want to look into opening an account with one of the most popular online services that send and receive funds. ig PayPal 

- Another important aspect is determining just what your contact information will be, regarding communication with your affiliate program. This would include an email address and physical mailing address. The email address should be one you have set aside specifically for your marketing business. 

 How to Pick the Best Product with the Best Payout and Great Demand

- One of the first things to think in terms of when it comes to affiliate marketing is determining where your talents and expertise happen to reside. One of the keys to picking the best products for your particular situation have to do with what you know and how much you know about it. As an example, a person that has worked in telecommunications for a number of years will probably know a great deal about telephony, related services, and technology that are used within that industry.

- Another aspect about setting up with the right products to promote has to do with where you see a niche to fill in. Finding a population or business sector that appears to be largely ignored in the marketing process can provide the inspiration you need to create a successful affiliate marketing program. 

- Do not allow yourself to get discouraged simply because everything is not crystal clear as you begin this part of the process. practicing some patience and giving yourself time to find the right products to promote as part of the program will only serve to make you more dedicated to the success of the program 

In the end, you will find the products that will lead to a very successful affiliate marketing schemes and provide you with not only a handsome revenue stream, but also a lot of personal satisfaction. 

 Recommended Top Affiliate Networks on the Internet When you decide to enter the world of affiliate marketing, there are a number of markets that are worthy of consideration. Here are three programs that have captured the attention of a lot of people, simply because of their stability and reliability. 

1. Perhaps the best known of the three programs is Click Bank: clickbank. There a number of reasons why people find ClickBank such an attractive option when it comes to affiliate programs. One aspect is that the revenue generated by any purchase made through the ad portal is credited to your account within two minutes of the completion of the transaction. Because Click Bank provides such a comprehensive tracking program.

2. pavdotcom is also an excellent choice as an affiliate network. Just as with ClickBank, PayDotCom provides an easy to use affiliate interface that allows you to view your numbers in real time. You can easily track data such as the number of clicks on the ads and the amount of commissions you have made by directing visitors over to the marketplace through the portal on your web site. One of the advantages of PayDotCom is that this program will interface with your PayPal account, which means that vendors can send your monthly commission directly to your PayPal account. It is important to note that not all vendors will use PayPal as a payment method, so you may still receive payments by check as well. 

3. shareasale is a third option that is rapidly gaining recognition among affiliate marketers. as a program that is designed to match up to the content of your existing web site, Share sale is free to join as an affiliate.

Rising to the Super Affiliate Level - What Constitutes a Super Affiliate? 

A super affiliate is a marketing affiliate that has created a network that provides a high volume of traffic to affiliate products and a high percentage of completed sales from that traffic. The super affiliate is not one who reaches this level once, or even once in a great while.

- Creativity is a hallmark of a super affiliate. The ability to present the same old information is new ways will keep people interested. Super affiliates know how to look at products from a variety of different angles, determine a series of ways to present the product, and then go out and find an audience to match up with each one of those ways. for the super affiliate, there is always one more way to draw attention to a product, and find a larger audience than ever before. 

- Another characteristic of a super affiliate is the desire and ability to master technology. This does not necessarily involve becoming an expert in information technology. But it does involve learning enough about existing technology to make good use of avenues already open on the Internet to promote products.

- Making the most of your status as a super affiliate means enjoying the opportunities that come to you through word of mouth; additionally, it means taking matters into your own hands and promote your status in such a way that you increase your visibility.


 The Super Affiliate Marketing Tactics Exposed! 

So what is it that allows a super affiliate to make hundreds or even thousands of sales when you struggle to make 5 sales of the same product? Why is that super affiliates rake in the cash while you struggle to get by? Think about this carefully: you are both selling the exact same product. The only possible difference is the tactics you use to market it. Below, we have included a couple tactics that we should use to sell more like super affiliates. Try to incorporate them into your strategy. 

Tactic # 1: Play the Long Game 

Whenever some new launch is coming up, they will throw together a promotional website, and try to direct traffic to it using pay per click search engine ads or solo ads. But there is a major flaw with this approach: almost without exception, people will purchase a "big launch" product from an Internet marketer they already know this is why you have to play the long game, rather than focusing on each individual launch, prepare an approach that will work consistently for years to make more sales. 

Tactic # 2: Steal from Super Affiliates 

Whenever Possible Many super affiliates are also big name Internet marketers. They have public personas that we can follow quite easily. We can find their user ld's, blogs, mailing lists and their web site's. Through this approach we can learn from each of them. 

Tactic # 3: Ignore talk: Look for Revealed Preference

Talk is just that, talk. Many Internet marketers will talk about all sorts of different methods you can use to make money. They will tell you to advertise using Google AdWords or to build a list or to create viral reports. While some of this information may be useful and legitimate, we should ignore what they say and watch what they do. this is called "revealed preference. 

Tactic # 4: Make Friends with the Seller 

Believe it or not, the seller wants you to be successful, too. So contact him ahead of time, make friends with him, and see if he has any particular advice for you on selling the product. Keep in mind that he talks to a lot of affiliates on a regular basis (especially around big launches) and has the best understanding of the tactics they actually use.

 Become a Supreme Affiliate Marketing: Additional Supreme Affiliate Marketing Tips 

If you want to make a six figure income - and possibly a seven figure income - then you have to do something that is truly different than what you are doing now. The big question is "how can I do this?" Here's following suggestion: 

Tip # 1: Start Acting Like a Business Owner

If you want to be a successful affiliate product marketer, you have to find people who can augment your weakness (and, trust me, no matter how smart you are, you have plenty of weaknesses) . Additionally, affiliate marketers do not work in isolation. Most of them are friends with the products they sell for marketers, and this gives them far more leverage and information than you have access to. So start thinking of yourself as a business owner, rather than a completely self-sufficient Internet marketers. 

Tip # 2: Concentrate on regular Sales: 

Regular sales are easier to quantify and predict, and, for this reason, it is far easier to continually ramp up small, regular sales until you are making hundreds of thousands or millions of dollars each year. So do not worry if you're the top affiliate for some major new product launch. Instead, focus on regular increases in sales and regular sales. 

Tip # 3: do What They do - What Not they Say 

Observe the channels of marketers through which he promotes his product. Watch carefully to determine what methods he's using to make sales, so you can replicate his successes, rather than chasing after dreams he's written about.


Conclusion

We may conclude that choosing an Affiliate Program that is right for you might be a time consuming but worth while process. Going through the whole process above will also be a learning curve for new entrepreneurs who are serious about starting a successful home based business. So there is an opportunity for business students and young entrepreneurs to develop a simple website with limited budget that can be easily arranged through their own personal savings. This website can be developed with only $ 100 to $ 200 (Approximately). You can increase your business growth through adopting the approach where you can affiliate your business with different websites having relevancy with your internet business and heavy traffic as well.

Finally there's no single path to affiliate marketing riches - and that's a good thing. Instead, there are many pathways through which you can make your millions. So scout carefully, look for functional methods you can use, and implement them in your own efforts. You may be surprised with the results. But whatever you do - do not continue to use strategies that have not worked in the past. Always think like super affiliates because they use a range of tactics and adopt different ways in order to consistently outperform other affiliates . But one thing you should always play the long game and build lists, create forums, and secure a captive audience in advance of product releases.

Aknowledgement

The indebted to Ms.Umera imtinan Author, Lecturer comsats Unversity, Lahore for her suggestion to write this article.

References

1. Albert Napier. "Book: Creating a Winning E-Business", 2nd edition, p256-257 

2. Article, "Affiliate marketing", zeald.com / Services ".

3. Article," Affiliate Marketing Strategy for E-Business "," resources.alibaba.com ". 

4. Article," Affiliate tracking "," kleindesigns.com ". 

5. New Book," Super Affiliate Marketing Secrets: Gain the Edge You Need to Become a Super Affiliate Marketers "" free ebooks ". 

6. Article Internet," Top 10 Tips for Choosing the Affiliate Program That Is Right for You "" articlesbase.com "

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5 Affiliate Marketing Tips and Tricks - How to Increase Affiliate Sales

How do you apply these 5 steps on your business? Leave your answer in the comments.

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Why Affiliate Marketing Is the Best Way to Start an Online Business

If you've educated yourself enough with the information available to us via the internet, then you should have realized by now that your pursuit of a career in the corporate ladder is futile at best. Basically, the idea is to start as an intern, then a regular employee, then move up to a supervisory and/or managerial position and finally up to the executive levels of the corporate business that you're in. Personally, I have nothing against this kind of aspiration as I too once dreamt of such things myself; however, the toll it takes to get to EXACTLY where you want to be could at least take 30 years; 20 if you're exceptionally good at it.

The problem is we all can't be exceptional and aside from the fierce competition in play, you'll also have to face the insurmountable amount of bureaucracy, racism, favoritism, gender inequalities and other negative things in order to literally move up the ladder. The trade-off is not an ideal payoff even from an optimistically assessed standpoint. Therefore I would advocate that you start your own business and the cheapest way to do it is by building an affiliate marketing blog or website.

Defining Affiliate Marketing

Affiliate marketing is an easy income-generating business method where you take the role of the promoter and help the manufacturers and sellers connect with the end consumers. It should be clear that whether you take a passive or active role in this business, you are by no means the originator or creator of the products/services you promote. But you will get a small portion of the sales as compensation nevertheless. It's basically a 3-way relationship between you, the seller and the customer.

What Affiliate Marketing is NOT

If you get an unsolicited email inviting you to join an affiliate network and it's asking for an upfront payment, then you definitely have to scrutinize them and find out whether or not they're scam or legit. Go to the Better Business Bureau (BBB) and find out about the company, if you can't find any, then go to affiliate marketing forums and discussion boards. They would know a lot about these scam sites as news spreads fast in social media and forums. Another thing to look for is if these people are selling you unrelated products or something that you will never be able to use, like the $350 "Secrets to Affiliate Marketing Success" book or some other catchy titles; although a few are genuine but they don't charge you that high.

The truth is you can learn basic affiliate marketing from top ranking websites and blogs. In fact, they can teach you more useful information than all those specialized books and DVDs that other people are selling. Becoming an affiliate is free when you sign up to affiliate marketing programs and the only thing that will really cost you money is web hosting, which is around $70 - $100 a year for your affiliate marketing blog. A few other expenses may include a unique website/blog logo (optional), your electric bill; hire a blog writer (optional because you can write the blogs yourself) and probably paid advertising to promote your website or blog (optional).

Types of Affiliate Marketing

What's interesting about affiliate marketing is that you can earn commissions in more ways than most people think. Allow me to explain the 3 different types of affiliate marketing and how you can earn through them.

1. Unattached Affiliate Marketing - This type of affiliate marketing will not require too much work from you, you don't even have to setup an affiliate marketing blog like those for Amazon Affiliate Programs. This is more like a PPC marketing (pay-per-click) where you just show affiliate ads on sites that allow this kind of marketing and then get a commission for each click through that web users make on the ads.

2. Related Affiliate Marketing - This type of marketing is where you are required to have some level of involvement and this is where you create an affiliate marketing blog or website and always show affiliate links on almost all of your website/blog pages. You also earn a commission for each time a web user clicks through the affiliate links.

3. Involved Affiliate Marketing - This kind of marketing may require you to actually use the products/services before you write a review about them and you should be able to write a more comprehensive and honest reviews.

You can choose from these 3 types of affiliate marketing methods, but most affiliate marketing programs uses the Type 2 affiliate marketing, which has some level of involvement and online presence from your end.

Putting the Cogs and Wheels Together

Now that you have an idea of what affiliate marketing is all about and what its common pitfalls are, you are ready to start your journey to financial freedom and a wealthy lifestyle! Affiliate marketing is just like any other type of business and you'll have to plan a strategy months or even years ahead before you begin, so I will give you the basic strategy of how to become an affiliate marketer, signing up for affiliate programs, setting up your affiliate marketing blog and all the other important details about it.

Steps to become an affiliate marketer:

1. Decide what niche topic you want to use for your blog or website. It's better to write reviews or general information about products/services that you're passionate about, because you will write better articles for them compared to those that you don't like. For instance, if you're mad about crochet or kids bicycles, then that is the niche you should pick for your blog! Affiliate programs have a huge inventory of items for sale and they do include crochets and bicycles for a fact. If you're more of the business-minded individual and you think you can write just about on anything, then by all means pick the niche that's most profitable among the lot.

2. Create your website and purchase a cheap but reliable web hosting. You don't need a web designer to build a website or a blog. You can use WordPress, Weebly, Web.com, Blogger, eHost and others to do that. Using their user-friendly "click & drag" features you can create your blog/website in 5 - 10 minutes!

3. Learn basic SEO and use it on your blog or website. Search engine optimization or SEO is a very good marketing strategy to allow your website to be known throughout the entire internet or at least the majority of it. If your website is easier to find in search engines, then it is more convenient for people to visit it, and more visitors means more money for you.

4. Learn social media marketing to extend your presence online. In reality social media marketing or SMM is also a part of the grand scheme of SEO and without it, your SEO campaign would not be as successful as you'd expect it to be. There are literally billions of people hanging around the web on a daily basis and much of them are in social media sites. It would be a logical choice to get visitors there for your website and increase your income potential.

5. Learn about paid advertising and consider it deeply on whether you need to use it or not. Paid ads help because they target the right kind of people who are already looking for products that you promote. Meaning there is a good chance that they will buy. Wouldn't you want them to buy products through your affiliate links? I would!

6. Start filling up your website with content. In case you plan to write boring and unimpressive blogs and articles, then I'd advise you to no longer continue in your pursuit of creating an affiliate marketing blog, because I promise you people will not want to read your blogs or visit your site. Write articles that will impress you first. This will let you know whether or not people will want to read about what you have to say. If you can find an extremely critical person to judge your writing, then that would be better as it will help you greatly improve on your writing style. Reader engagement is absolute in affiliate marketing. It will determine your income capacity, so do your best in writing content for your site above all else.

How you earn in affiliate marketing:

• The manufacturer/seller signs a partnership deal with the affiliate network or program and in turn, when you sign up with the affiliate network as an affiliate, the partner affiliate network will give you a small percentage share on every item you helped sold.

• You'll need to embed or display affiliate links on your website or affiliate marketing blog about the products you're promoting. The purpose of these links is to guide your blog readers to the seller's webpage (which is usually in the affiliate network's site) so that they can make purchases of the items they like.

• The percentage commission on each sale range from 1% - 10% (some give more than 10% but rarely) and this is how you generate income. For example, a web user happens by your blog about coffee machines and he/she read your blog review or informative article. The reader was impressed by your blog and decided to click on the affiliate link, then make a purchase of 1 coffee machine worth $350. If the affiliate network allowed 7% of that amount to be your commission, therefore your income for that sale alone will be $24.50.

• You may notice that $24.50 is a small amount and not enough to convince you to become an affiliate; however, if you were able to bring 10,000 visitors to your blog in the span of 30 days and about 4,382 people bought coffee machines for themselves, then your income for that particular month should be $107,359! If you're able to bring as much visitors to your website on a regular basis, then you can bet that your monthly income should be around these numbers. Now you can appreciate the value that SEO and SMM can do for your affiliate marketing business.

How Much can you Make?

The straight answer to this question is... there is NO LIMIT to how much you can earn. The website called Pickmyshaver.com around October or November 2013 and then 8 months later its regular monthly income became $8,446! If it had continued as is it would earn over $50,000 a month by now, except that it was purchased in Flippa by an anonymous buyer for $60,100 around June 2014. That's just 1 website and I'm pretty sure on your best day you can manage 2 - 3 sites for affiliate marketing.

At this point I will let you use your imagination as to how much you can earn; or is it how hard you desire to earn. It's entirely up to you. I am confident that this article should help you get started in creating your own affiliate marketing blog and earn not just money, but your freedom from the everyday worries of life. Once you start earning over $8,000 a month, then you can buy more time to spend it with the people that matters to you most - your family. I wish you all the best and don't forget to drop a comment below and tell me how affiliate marketing has changed your life like it has changed mine.

Kit has been a student journalist since she was in junior high and while she took up an associate's degree in computer science back in college, she was still active in her writing career. After many years working in several corporate offices, she found freelance online jobs on different websites back in January 2011 and she has been doing this ever since. Today she has made her own voice on the web by helping business owners setup their blogs and engage customers. Kit is also an affiliate marketer and she plans to share her knowledge and experience with others as well.

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Why So Many People Crash In Affiliate Marketing

More and more people are lured into affiliate marketing and you might be one of them. Indeed, affiliate marketing is one of the most effective means of generating a full-time income through the Internet. It's a fair deal between the merchandiser and his affiliates as both benefit from each sale materialized.

Like in other kinds of business, a great deal of the profits in affiliate marketing depends on the affiliates selling, advertising and promotion strategies. Everyday, as affiliate marketing industry expands, competition heightens as well so an affiliate marketer must be creative enough to employ unique and effective ways to convince potential buyers to purchase or avail of the products and services offered.

Compared to traditional advertising practices, affiliate programs are more effective, risk-free and cost-efficient.

Reasons people fail in affiliate marketing

So why do many people still fail in affiliate marketing? There are a lot of reasons and a lot of areas in the program to look into.

The most critical aspect in the affiliate program is advertising. It is the most important thing all other kinds of business as well; many affiliate marketers fail in this aspect because they lack hard work. Although it pays to be lucky, you can not merely rely on it. Affiliate marketing is not as simple as directing customers to the business site.

You must invest in yourself

If you want to earn big, of course, you have to invest time and great amount of hard work in promoting the products. The competition is very high and customers nowadays are very wise, too, as mentioned earlier. After all, who does not want to get the best purchase? That is, to pay less and get more in terms of quality and quantity.

Being prepared is critical in affiliate marketing

Lack of preparation is also a reason why one fails in affiliate marketing, whether he is a merchandiser or an affiliate. Part of the preparation is researching. On the part of the merchant, he has to be highly selective in choosing the right affiliate websites for his affiliate program.

In order to be sure he has the best choices, he must have exhausted his means in looking for highly interested affiliates whose sites are sure fit to his products and services.

The affiliate site's visitors must match his targeted customers. On the other hand, the affiliate marketer must likewise research on the good-paying merchandisers before he signs up for an affiliate program.

He must ensure that the merchant's products and services match his interests so he can give his full attention and dedication to the program.

He can get valuable information by joining affiliate forums, comparing different affiliate programs and reading articles on affiliate marketing where he can get tips from experienced affiliate marketers on how to choose the best merchants and products with high conversion rate.

Your website is critical to the success of your affiliate business

The website is a very important tool in the whole affiliate program. You should plan how your site is going to be, from domain name to the design, the lay-out, the content, and ads, as a marketers.

Some users are particular about what they see at first glance and thus when they find your site ugly, they will not spend their time looking at your site. On the other hand, there are those who want information more than anything else. Marketers with "rich-content" web sites are usually the ones who prosper in this business because the content improves traffic to the site.

Websites with high quality contents and relevant keywords is the best optimized sites. Having the right information about the product and service and not just a bunch of empty hyped-up advertisements will allow you to earn big in affiliate marketing even when you're asleep.

If you are not able to sustain the interest of your site visitor, you will not be able to lead them to purchase. No click-through means no sale and thus, no income on your part.

Selecting a top level domain name is also crucial to the success of the affiliate program. Lots of affiliate sites do not appear in the search engine results because they are deemed by affiliate managers as personal sites.

Major search engines and directories would think of your site as a transient one and thus, they will not list it in the directory.

Know first what you are going to promote, before you decide on the domain name. Even if they feature the exact products the customer is looking for, the customer might think the site is not relevant and becomes weary of the site contents.

An educated is a successful affiliate affiliate

Above all, an affiliate marketer must be willing to learn more. Certainly, there are still a lot of things to learn so an affiliate marketer must continue to educate himself so he can improve his marketing strategies. Many fail because they do not grow in the business and they are merely concerned about earning big commissions quickly.

If you want long-term and highly satisfactory results, take time to learn the ins and outs of the business. Continue to improve your knowledge especially with the basics in marketing ranging from advertising to programming, web page development, and search engine optimization techniques.

Likewise, study the needs and wants of your site users and how different merchandisers compete with each other.

If your initial attempts are failures do not give up. Keep plugging away. Do not get disappointed. You see, thousands are attracted by the possibility of generating skyrocketing incomes through affiliate marketing and so they sign up in any affiliate program without carefully understanding every aspect of the business.

When they do not get instant results, they quit and sign up for another program and repeat the process of just copying links and referring them to others. When you sign up for an affiliate program, do not expect to get rich in an instant.

Work on your advertising strategies and be patient. Stay focused and become the best student you can be and you will not be one that crashes in affiliate marketing.

Robin signing out

Robin Costello is a Mobile Marketing Consultants in Charleston SC and surrounding area. Her mission is to help small business owners realize the potential of their mobile reach and to cement their brand in a social networking society. She helps small business owners to become mobile optimized for today's mobile consumers! Download her free E-Book Here [http://prjjmobile.com]

Feel free to follow Robin on Facebook   www.facebook.com/Summerville.remarkamobile 

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